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Orion appointed to represent Asda

26 July 2017


·         Reloadable gift cards from £1 – £1,000 in three designs
·         Pre-denominated gift cards – £5, £10, £20, £25, £50 and £100
·         Bulk purchasing discounts – £1k – £10k – 2.5%, over £10k 4%

Asda today announces the launch of, bringing a portfolio of gift cards to the corporate market.  Reloadable gift cards in a choice of three designs, and pre-denominated gift cards from £5 to £100 are available from  Bulk purchasing discounts are available up to 4% depending on order value.

Katie Walley, Head of Asda Money says “We are very excited about this launch which allows our business customers to reward their employees and customers with an Asda Gift Card, which can be redeemed in our stores on 1,000’s of great value items”.

Asda gift cards are perfect for staff reward and recognition, member benefits, consumer premiums and incentive platforms and can be distributed via normal post as they hold no value.  Activation and value is loaded remotely making them ideal for schemes where there is a requirement for the gift card to be loaded repeatedly with value.

Asda gift cards can be used to purchase 1,000’s of products from the general weekly shop, to electricals, home furnishings, George clothing, DVDs and games at 600+ stores nationwide.  Balance checkers online give comfort to the recipient and card balances can also be checked in-store. is supported in its move into the corporate market by First Data and Orion who have partnered to provide sales, business development, fulfilment, card-processing and customer service.   For further information visit or call 0333 207 9661.

Ian Earley, Fulfilment Director at Orion said ”Our business is extremely grateful to be chosen as a trusted partner to ASDA and First Data; gained, we believe, through the hard work and commitment of the whole team”.

Steve Pedley, Sales Director said…

‘Orion are pleased to be a partner to First Data in the supply of Asda Giftcards.  It is part of Orion’s continued development to take the company from just a security printer
to new levels of supply and services.’